Time to Channel the Spirit of Lou Grant
Demand these eight practices from your writers ― and yourself ― right after you figure out who Lou Grant is
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How Do your Comms Stack Up? Many Ask, but Few Find Out
Use these five steps to benchmark your communications, internal or external
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Buckle up: Your To-Do List Just Got Bigger
Corporate communicators have lots to do and hope for more help, a new Ragan survey shows
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To Engage Your Employees, First You’ve Got to Find Them
Create employee personas to communicate with your hardest-to-reach workers
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Who puts content on their intranet cafeteria page?
Maybe you should — and 4 other tips to get employees to read your stuff
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When it Comes to Measurement, Turn to Journalism
Is your internal communications getting the job done? Apply the 5 W’s—and don’t forget the H.
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8 lessons communicators learned in 2021
The communications industry has fundamentally changed … for the better.
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How to overcome the fatigue crisis hampering communications
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Outputs vs outcomes: Why does the difference matter?
As comms teams prepare for 2022, they should measure employees’ change in knowledge and behavior
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3 big communications issues that demand our attention — and yours
The pandemic has changed the focus for corporate communicators, especially for DE&I, ESG and culture
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Communicators, don’t let the crap come back
You put unnecessary communication on the shelf during the pandemic. Will it stay there?
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‘A privilege to have rich conversations for a living’
Kevin Kaminski, group editor of Lifestyle Media Group in South Florida, describes the three traits of successful publicists
