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Our latest tips, analysis and insights

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  • Justin Long and Lewis Black in "Accepted" in 2006

    How to Tell Employees Health Insurance is Going Up

    By Tom Corfman
    2027 will be another year of skyrocketing costs. We have 7 tips on delivering the news.
    August 17, 2026
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  • George Saunders, author of "Lincoln in the Bardo"

    Tips from the Phil Jackson of Writing Teachers

    By Tom Corfman
    Inspired by Russian writers from the 19th-century, George Saunders has lessons helpful to today’s corporate communicators
    August 10, 2026
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  • Satya Nadella of Microsoft

    Are employee surveys still worth doing?

    By Katrina Gill and Jim Ylisela
    We vote yes, but watch out for the pitfalls. We have 7 tips.
    August 3, 2026
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  • Arvind Krishna IBM on CNBC

    Keeping Bad News From Getting Worse: Lessons From Microsoft

    By Tom Corfman
    IBM CEO Arvind Krishna offers an example many chief executives should follow
    July 28, 2026
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  • What to Do When Nobody’s Reading Anything

    By Tom Corfman
    As The Atlantic sees ‘the end of reading,’ we have four things that corporate communicators should keep in mind
    July 20, 2026
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  • Tips to Write a Q&A, Starting with Alex Haley

    By Tom Corfman
    We have 10 suggestions to report and write stories in a format that has become a mainstay of internal corporate communications
    July 13, 2026
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  • Learning PR the Hard Way: How NFL Reporter Dianna Russini Explained Mike Vrabel Photos

    By Tom Corfman
    The high-profile journalist with The Athletic unwittingly fueled the controversy ignited by the New York Post.
    July 6, 2026
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  • Andy Warhol in 1981

    Will Your Employees Support the Next Big Change?

    By Julie Baron
    Here’s our checklist for communicators, managers and leaders
    June 29, 2026
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  • Lydia Davis gave the Windham Campbell Lecture in 2024

    6 Writing Tips From an Award-Winning Author of ‘Flash Fiction’

    By Tom Corfman
    Corporate communications teams can learn from the award-winning short story author’s thoughts on how to write well
    June 21, 2026
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