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Ragan Consulting | Internal and Corporate Communications | Audits and Training
  • Lessons on Editing from Toni Morrison
    Train

    Lessons on Editing from Toni Morrison

    August 18, 2025August 25, 2025

    If there was a Nobel Prize for editing, the author of “Beloved” and “The Bluest Eye,” would have won that too

    Read More Lessons on Editing from Toni MorrisonContinue

  • Why the Gwyneth Paltrow Gambit Worked for Astronomer — And Won’t Work for You
    Consult

    Why the Gwyneth Paltrow Gambit Worked for Astronomer — And Won’t Work for You

    August 11, 2025September 7, 2025

    Celebrities always draw a crowd, but it’s a rare crisis that can be handled with humor

    Read More Why the Gwyneth Paltrow Gambit Worked for Astronomer — And Won’t Work for YouContinue

  • The Headline is Your Hook. Choose the Right Bait.
    Train

    The Headline is Your Hook. Choose the Right Bait.

    August 3, 2025August 4, 2025

    Clickbait that withholds facts or provokes emotions has different results on audiences

    Read More The Headline is Your Hook. Choose the Right Bait.Continue

  • Should You Use Bullet-Point Story Summaries? And How?
    Train

    Should You Use Bullet-Point Story Summaries? And How?

    July 28, 2025July 28, 2025

    Communicators, think twice before copying journalism’s latest trend

    Read More Should You Use Bullet-Point Story Summaries? And How?Continue

  • 5 ‘Must-Haves’ for an Effective Online Newsroom
    Assess

    5 ‘Must-Haves’ for an Effective Online Newsroom

    July 21, 2025July 21, 2025

    Leave the press releases behind and engage your audiences with news, visuals and commentary

    Read More 5 ‘Must-Haves’ for an Effective Online NewsroomContinue

  • How to Make Writing More Fun
    Train

    How to Make Writing More Fun

    July 14, 2025July 14, 2025

    We have six tips to make the creative process a little more enjoyable

    Read More How to Make Writing More FunContinue

  • How to Get Reporters’ Attention Without Press Releases
    Train

    How to Get Reporters’ Attention Without Press Releases

    June 30, 2025June 30, 2025

    Strong reporting and creative storytelling attract everyone ― especially the news media

    Read More How to Get Reporters’ Attention Without Press ReleasesContinue

  • Chicago Sun-Times Learns Artificial Intelligence the Hard Way
    Consult

    Chicago Sun-Times Learns Artificial Intelligence the Hard Way

    June 16, 2025June 19, 2025

    A special feature section filled with made-up content offers lessons for all companies on how not to become a symbol of technology gone awry

    Read More Chicago Sun-Times Learns Artificial Intelligence the Hard WayContinue

  • Who’s Calling the Plays? Belichick’s CBS News Interview
    Consult

    Who’s Calling the Plays? Belichick’s CBS News Interview

    May 5, 2025May 5, 2025

    Watching the Super Bowl-winning coach in action provides lessons in public relations

    Read More Who’s Calling the Plays? Belichick’s CBS News InterviewContinue

  • How to Write Headlines Like The Wall Street Journal
    Consult | Train

    How to Write Headlines Like The Wall Street Journal

    April 14, 2025April 14, 2025

    5 tips to engage your audience from the newspaper’s writing and editing blog

    Read More How to Write Headlines Like The Wall Street JournalContinue

  • Is Public Relations Dead? A Feisty PR Exec Says the Last Rites
    Train

    Is Public Relations Dead? A Feisty PR Exec Says the Last Rites

    April 5, 2025April 7, 2025

    Lulu Cheng Meservey makes the case for brand journalism ― without mentioning the name

    Read More Is Public Relations Dead? A Feisty PR Exec Says the Last RitesContinue

  • Tips on Writing and Reporting from NBC News
    Train

    Tips on Writing and Reporting from NBC News

    March 24, 2025March 24, 2025

    Broadcasters from Lester Holt to Craig Melvin share techniques that communication teams can use

    Read More Tips on Writing and Reporting from NBC NewsContinue

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  • What We Do
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    • Build Better Writers
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  • Who We Are
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