Writing + Editing = What?
A new book highlights how the two activities are one in the same
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Go Ahead, Get Graphic!
5 tips for communicators to tell better stories with numbers
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You’re Fried!
How communication teams can help burned-out employees
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When Air Travel Stopped, Delta’s PR Team Went on Offense
he carrier defended its slow recovery from a software glitch by attacking its vendors
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Chatbot Mistakes Communicators Should Avoid
Generative AI shows promise, but blind reliance can be embarrassing
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How Good Interviews Help Tell Better Stories
We found valuable tips in a five-part series by journalist Kim Cross
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Why Brand Journalism Works
Don’t proclaim your great values to people. Show them in action
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What Corporate Communicators Can Learn from Jimmy Breslin
4 lessons drawn from a new collection of the famed New York columnist’s work
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‘Feedforward?’ Are You Kidding Me?
Dropping the word “feedback” reflects kid-glove treatment Gen Z and millennial communicators don’t want
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The valuable asset many PR teams don’t use
In-house experts can help shine the corporate image by providing knowledge and insight
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Want to write a good profile? Read the obits
Four reporting and writing tips from a magnificent tribute to the ‘Say Hey’ kid
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How to Talk to Gen Z: Listen First
7 tips on how to connect with Generation Z workers
