Inside Mars’ $30 billion purchase of the maker of Pringles and Pop-Tarts
Senior executives with the candy giant and Kellogg spinoff offer lessons on employee communication before a deal closes
Senior executives with the candy giant and Kellogg spinoff offer lessons on employee communication before a deal closes
Just read this story and add talent, practice and a great editor. The 2026 winning stories offer lessons for corporate communicators.
A new book finds truth in popular beliefs about corporate culture, but it’s more complicated
McDonald’s CEO Chris Kempczinski’s video introducing the Big Arch offers lessons on executive communications
Half-hearted apologies and attempts to shift the blame made a terrible situation worse amid the crisis of a breakdown in ticket sales
Best-selling author Anne Lamott, whose 1994 book is a classic, lends pizzazz to Neal Allen’s rules for writing better sentences
Aim to make each edition something people talk about
A Q&A about the effort and ethics of contacting the subjects of stories provides lessons for public relations people
Companies are changing chief executives at a record clip. Communication teams must step up with more than clichés and canned quotes.
Kraft Heinz CEO Steve Cahillane’s decision to pause the company’s breakup plan underscores the role of employee communication
7 tips on crisis communications from a media-savvy lawyer
Employees don’t ignore media reports and rumors. Better to address them.