How Apple Does the ESG Communication Math
Comms teams need to prove they’re best suited to build a company’s reputation for environmental, social and governance practices
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Lessons on Crisis Communications from New York’s Front Lines
A spicy profile of Risa Heller has lessons that every public relations pro should read
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The Regulations are Coming! The Regulations are Coming!
The SEC’s new climate-change rules will require more disclosure. That’s a good thing for communicators.
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Flying Headlong into a Communications Crisis
Did Southwest Airlines fail to follow its own crisis formula during the flight cancellation calamity?
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8 Tips on Writing and Editing from Seinfeld and Friends
The comedian’s coffee-table book about his streaming series is a surprising source of useful advice.
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What is Samuel Bankman-Fried Thinking?
What every CEO should consider before launching a media blitz in the middle of a business collapse and federal investigation
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3 Common Mistakes in Headlines and Ledes — and How to Avoid Them
Hall of Famer Satchel Paige’s pitching style helps explain a balky misstep many communicators make
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How to Turn Numbers into Compelling Stories
Just add people, color and examples!
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Learn How to Write from Great Writing
Whenever you see a terrific sentence, stop and ask yourself what makes it so good?
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What is the Future of Business Journalism?
In a new book, the dean of the School of Communications at Quinnipiac University takes a hard look at the profession
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The Customer is Always Right
What PR people can learn from a baseball great and sales experts about pitching stories
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What Bill Murray’s ‘Groundhog Day’ Can Teach Communicators
To be successful, communicators must develop sources of information within their organizations. The movie shows what that takes.
