Revving Up Brand Engagement with AI
How companies are using personalization, audience behavior and virtual influencers to drive marketing
How companies are using personalization, audience behavior and virtual influencers to drive marketing
Give reporters what they need— and get out of your own way.
Artificial intelligence apps show promise, but pitfalls remain.
Whether you seek to highlight execs’ expertise or reveal their personal side, authenticity is crucial. Here’s how to play to their strengths.