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The Ultimate Comms Audit: Content + Data + Feelings
Add ‘sentiment analysis’ to your measurement mix
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Tips on Writing and Reporting from NBC News
By Tom CorfmanBroadcasters from Lester Holt to Craig Melvin share techniques that communication teams can useMarch 24, 2025 -
Is Your Company ‘Rainbow Hushing’?
By Jim YliselaDoes changing the words change the intention to create a diverse, equitable and inclusive workplace?March 17, 2025 -
Better Meetings Make Better Stories
By Tom Corfman6 tips on how to make communication team meetings turn out more compelling copyMarch 10, 2025 -
Employee Turnover is Rising Again. Are you Ready?
By Julie BaronTake our questionnaire to see how your internal communications team stacks upMarch 3, 2025 -
The 5 Don’ts for Layoff Memos: Lessons from Southwest Airlines
By Tom CorfmanCEO Bob Jordan’s memo wasn’t bad. It could have been betterFebruary 24, 2025 -
The Power of Knowing Stuff
By Cathy Lucas5 essentials for crafting your thought leadership strategyFebruary 17, 2025 -
Elon Musk Needs an Editor
By Jim YliselaEvaluating Musk’s ‘Fork in the Road’ email to federal employeesFebruary 9, 2025 -
Workers Are in a Crisis. Communicators Must Step Up
By Tom Corfman3 points to keep in mind when framing a new communications strategyFebruary 2, 2025 -
How to Talk About Climate Change Amid the Partisan Divide
By Tom Corfman3 points to keep in mind when framing a new communications strategyJanuary 28, 2025
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