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Inside Mars’ $30 billion purchase of the maker of Pringles and Pop-Tarts

Senior executives with the candy giant and Kellogg spinoff offer lessons on employee communication before a deal closes

1-9 of 303 results

You Too Can Write Like a Pulitzer Prize Winner

By Tom Corfman

Just read this story and add talent, practice and a great editor. The 2026 winning stories offer lessons for corporate communicators.
May 11, 2026
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How to be a shoe-leather reporter in the age of AI

By Jim Ylisela

It’s not about choosing artificial intelligence over in-person interviewing. Use both.
May 4, 2026
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What’s it like to work there?

By Tom Corfman

A new book finds truth in popular beliefs about corporate culture, but it’s more complicated
April 27, 2026
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How a CEO should eat a hamburger

By Tom Corfman

McDonald’s CEO Chris Kempczinski’s video introducing the Big Arch offers lessons on executive communications
April 20, 2026
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How Ticketmaster Ticked Off Taylor Swift and her Fans

By Tom Corfman

Half-hearted apologies and attempts to shift the blame made a terrible situation worse amid the crisis of a breakdown in ticket sales
April 13, 2026
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How to Run a Daily Podcast

By Jim Ylisela

The College of American Pathologists launches headline news every morning of every business day
April 6, 2026
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Anne Lamott Finds a Partner for a New Book on Writing — Her Husband

By Tom Corfman

Best-selling author Anne Lamott, whose 1994 book is a classic, lends pizzazz to Neal Allen’s rules for writing better sentences
March 30, 2026
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Do They Open It? Read it? 9 Tips for Employee Newsletters

By Tom Corfman

Aim to make each edition something people talk about
March 23, 2026
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New York Times Reporters Talk About Seeking Comment

By Tom Corfman

A Q&A about the effort and ethics of contacting the subjects of stories provides lessons for public relations people
March 16, 2026
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